THE POSITIVE CUP REPORT - ACCELERATE POSITIVE IMPACT TOWARDS 2030
The Positive Cup Strategy towards 2030 introduces a new framework built upon our strategic priorities and convictions: values-based, fundamental beliefs that we hold as a company and that shape the way we act. Each conviction leads us to an ambition, with associated measurable goals and time-bound milestones. We also report performance against core KPIs related to each strategic priority.
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THE POSITIVE CUP REPORT - ACCELERATE POSITIVE IMPACT TOWARDS 2030